Disney Plus loses 4 million subscribers and continues to fall

Disney Plus Loses 4 Million Subscribers, Announces More Job Cuts


Hard blow for Disney in the midst of an economic crisis that affected several industry sectors in the United States. And, according to Variety, the The Walt Disney Company's platform lost 4 million subscribers in the first three months of 2023, after closing 2022 with its first decline.

The hours and hours of progressive, feminist and diverse content it produces Disney for its Disney+ streaming service, including a version Peter Pan feminist with the iconic character played by a woman India; a remake of Nation Treasure with a woman replacing Nicolas Cage and a relaunch of The Little Mermaid with the black Ariel, among others, finally They are wreaking havoc.

Disney Plus lost 4 million subscribers in the second quarter of 2023, despite its growth projections of at least 2 million during the same period. Currently, the most The world's largest only has 157.8 million subscribers worldwide. world.

The biggest drop in subscriptions came from India, where audiences are very unhappy with the progressive content of the platform and only remained subscribed because Disney+ Hotstar, the Indian version of Disney Plus, was broadcasting the popular Indian Premier Cricket League. However as part of the budget cuts for this year, Disney has decided not renew the licence and stop broadcasting the cricket league in India, leaving Indian audiences with no reason to continue subscribing, and the number of "affiliates" has dropped to 52.9 million in the quarter.

Already in the last quarter, the first of 2023, Disney Plus recorded the first Loss of subscribers since its creation in 2019. In the first three months of the year recorded a drop of 2.4 million subscribers.

CEO Bob Iger revealed on an investor call this week that Disney will undergo a major restructuring, including a New wave of job cuts that will affect 7000 employees worldwide. The company has seen two waves of layoffs so far and this will be the third in 18 months.

However, now the Variety report highlights this huge loss. On the side Positive, the same report also says that the company was able to reduce its losses at just $400 million, or 26% less year-over-year, although this does not It was achieved without paying considerable cost. , because there was a big layoff of employees. and there is currently a dispute with Florida Governor Ron DeSantis.

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